As a marketer, you’re most likely aware of what crowdsourcing is and know of some innovative examples of how it has been used. But how much do you know about using it for your video marketing campaign? And how knowledgeable are you about the options you have if you do want to consider crowdsourcing?
We know crowdsourcing in general is still unfamiliar territory for many out there. This is why we decided to create the Strategic Guide to Crowdsourcing a Video Campaign. It’s a guidebook that provides process checks for the entire campaign cycle, from helping you to figure out which agency makes the most sense for you to extending the life cycle of the video beyond launch.
By using these, we’re confident marketers will choose the right steps along every phase of the process and become familiar with the crowdsourcing process and effectiveness.
Visit our site where you can access the online version of the guide, and download a PDF copy and workbook. We hope you’ll find it resourceful, and encourage comments and feedback!