A recent spec commercial for Skittles – by no means approved by the candy’s owner, Mars, Inc. – has taken the brand to entirely new, and not safe for work, territory. The ad displays good production quality and a clear sense of (perhaps raunchy) humor, but also serves as a perfect illustration for why major [...]
Archive for July, 2011
GeniusRocket has walked away from the contest world. Our business is still based on a foundation of crowdsourcing, but there’s a better way to source content through a creative crowd.